19 Aprile 2024

Data Protection Regulations

Dear Customer,

These data protection regulations provide you with an overview of what personal data SM EVENT CREATION Ltd. (hereinafter either "we" or "us") collect about you, how this personal data is processed and to whom it may be disclosed when you interact with us or we interact with you. You will also learn what rights you have under applicable data protection law and how you can exercise them.

1. Who is SM EVENT CREATION Ltd.?
We are required by law to inform you of the controller under data protection law for the processing of personal data described in these data protection regulations. Under data protection law, the controller is the person who determines whether, for what purposes and how personal data is processed.
When processing personal data in accordance with these data protection regulations, other companies may jointly act as the controller if they contribute to the decision about the purpose or nature of the processing. In particular, this includes event partners or companies such as Caterers, Hotels, Restaurants or transportation companies. We remain your primary point of contact, even if other parties are involved in the event.

2. What data do we generally process?
Personal data refers to any information relating to you and that reveals something about you as an individual, such as your first name and surname, postal address, email address, date of birth, phone number and similar information.
Information that cannot be associated with your person, i.e. not with your identity, is not personal and therefore not personal data.
Processing encompasses any handling of your personal data. This means, among other things, the acquisition, anonymization, storage, management, use, transmission, disclosure or deletion of your personal data.
We comply with the principles imposed on us by the data protection laws of Switzerland and – if and to the extent applicable – of the European Union. This means that we are transparent with you about what personal data we process and for what purpose. We only collect your personal data lawfully and only process it – in cases where we need to – if we have a legal basis to do so. A legal basis may be a contract, your consent, a provision of a law, a public interest that allows us to process the data, or a legitimate interest on our part.
With these data protection regulations, we inform you about the purposes for which we collect your personal data. If we no longer need your personal data and are no longer required by law to retain it, we will no longer do so.

3. What personal data do we process, and when and why do we process them?
In principle, we always process your personal data whenever you interact with us or we interact with you. This happens when you:
- mandate us to organize and implement an event;
- participate in an event organized by us;
- receive advertising about our services;
- have signed up for an email newsletter;
- use our websites and applications;
- contact us in any other way, e.g. for suggestions or feedback.

In doing so, we collect the following personal data from you:
- Gender (Mr/Ms)
- Company
- First name
- Surname
- Address, including house number, postal code, place of residence and country
- Phone number (landline and mobile number)
- Email address
- Payment information
- Personal data that we receive from you or your guests in connection with the organization or realization of an event (e.g. food allergies etc.).

We process this personal data for the following purposes:
- to fulfill and handle contractual and legal obligations in connection with the event you are hosting or participating;
- to manage and maintain the customer relationship (e.g. change of address);
- to issue invoices.

4. Cookies
When you use our websites and applications, we and third parties (such as Google Analytics) engaged by us may collect and process various pieces of technical data. Examples of such data include the IP address, the operating system used, the time of use or identification numbers or codes assigned to your end device (PC, smartphone, tablet, etc.) via cookies and similar technologies. We collect and process this data to ensure the functionality and security of the websites and applications, to continuously improve our products and services and adapt them to your needs, to identify trends, to compile and evaluate statistics on the use of our digital offerings, and also to provide you with a good online experience. Detailed information about the data used as well as about the techniques deployed, their purposes and possible settings (e.g. regarding the deactivation of these techniques) can be found in the cookie settings.

5. Disclosure of personal data to third parties
All personal data collected when you interact with us will be disclosed to our employees or to our affiliates and may be processed for the purposes mentioned above.
Your personal data can also be disclosed with third parties (i.g. Catering, Hotels, Restaurants etc.) that we require for the purposes mentioned above or to carry out our general business activities. These service providers are primarily located in Switzerland and the European Union, but they may be located in any country in the world. These service providers are obligated to process your personal data exclusively on our behalf and in accordance with our specifications and to ensure the protection of your personal data through appropriate security measures of a technical or organizational nature.
Your personal data shall not otherwise be passed on, transmitted or sold to third parties unless required to manage a contract that you have concluded with us, or unless you have expressly consented to it.
This notwithstanding, we may disclose personal data for legal reasons; for example, to law enforcement agencies for the purpose of prosecuting and detecting illegal activities or to tax authorities.

6. Is your personal data also sent abroad?
We also disclose personal data to third parties that are not always located in Switzerland. Your data can therefore be processed both in Europe and, in exceptional cases, in any country in the world. This can also be the case if the recipient is located in Switzerland but data is routed via a foreign country because of its interchange via the internet.
If a recipient, for example one of our service providers, is located in a country without adequate data protection laws, we contractually oblige this recipient to comply with data protection. Contractual arrangements can partially compensate for weaker legal protection or an absence of any legal protection, but not all risks can be eliminated (e.g. government access abroad).

7. How long do we process your personal data for?
We process and store your personal data for as long as our processing purposes, the statutory retention periods and our legitimate interests require, or for as long as storage is technically necessary. We may have a legitimate interest in processing your personal data, for example, if we need it for evidentiary purposes in order to enforce or defend against claims (e.g., in litigation) or if we retain your personal data for archiving purposes or to ensure IT security. Retention may be technically required if certain pieces of personal data cannot be separated from other data and we therefore need to retain it with the rest of this data (e.g. in the case of backups).
If there are no legal or contractual obligations to the contrary, we delete or anonymize your personal data once the storage or processing period has expired, as part of our normal processes.

8. What are your rights with respect to your personal data?
Applicable data protection law grants you the right to object to the processing of your data in certain circumstances, in particular, for the purposes of direct marketing and other legitimate interests in processing.

Depending on the applicable data protection law, you may also have the following rights with respect to your personal data:
- The right to access information from us as to whether we process your personal data and which data this relates to;
- the right to have us rectify personal data if it is inaccurate;
- the right for us to restrict the processing of personal data;
- the right to request the erasure of personal data;
- the right to request that we provide certain personal data in a commonly used electronic format or transfer it to another controller;
- the right to withdraw consent, insofar as our processing is based on your consent;
- the right to receive, upon request, further information necessary for the exercise of these rights.
If you wish to exercise your rights against us in relation to your personal data, please contact us in writing at the following address: SM EVENT CREATION Ltd., Rüdenplatz 4, 8001 Zürich.
Please note that conditions, derogations or limitations apply to these rights under applicable data protection law (e.g., to protect third parties or trade secrets). In particular, we may need to process and store your personal data in order to fulfill a contract with you, to protect our own interests worthy of protection (e.g. when asserting, exercising and defending legal claims or to comply with legal obligations). To the extent legally permissible, in particular to protect the rights and freedoms of other data subjects and to safeguard interests worthy of protection, we may therefore also refuse a data subject’s request in whole or in part (e.g. by blacking out certain content that relates to third parties or our trade secrets). We will inform you about conditions, derogations and limitations on a case-by-case basis.
If you do not agree with how we handle your personal data or with your rights in this regard, please let us know. You also have the right to complain to the supervisory authority of the country where you live or work, or of the place or country where the alleged breach of data protection law took place.

9. Legal basis
When processing your personal data, we observe the Swiss Federal Act on Data Protection along with its regulations and – where applicable – the General Data Protection Regulation of the European Union (GDPR).

10. Changes to and acceptance of these data protection regulations
We modify these data protection regulations as appropriate according to new or changing requirements. The latest version of this data privacy statement can always be found in the appropriate place.

The current data protection regulations published by us on this website apply in each case.

Zürich, 06.12.2023
Privacy privacy policy updated on 11/12/2023 16:27

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