"I strongly believe that a great project must be good not only on paper. A beautiful setup must be backed by great guest hospitality
, wines served at the perfect temperature, impeccable table service and faultless timing
. Social medias have led us to overrating decorations and setup, while a great event is mostly an act of hospitable welcoming. My event may have lovely flowers, but unless it is backed by music at the right volume or adequate temperature of the spaces, it will never be a great event. Events like the ones we create at SM Event Creation
involve increasing research of materials, setup ideas, scouting for new bands
, as well as the technology needed to support the events both in the organization and in the setup. In particular, when it comes to corporate events, we have developed futuristic setups always sustainable and environmentally friendly. The projects we design always start from listening to our clients
and having a clear idea of what is celebrated. If, for instance, we want to plan the inauguration of the new factory of a shoe company, we want to learn the history of the company, what the new factory represents and what message the party must convey. Only understanding the company mission and their future projects can we create an event that will complement the company in its future path. A corporate event is part of the communication strategy of the company"